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Yiwu World Trade Center, Swanke Hayden Connell Architects, world architecture news, architecture jobs

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World Trade Center building unveiled by Swanke Hayden Connell Architects

International architecture practice, Swanke Hayden Connell Architects has unveiled their scheme designs for the World Trade Centre paid competition project in Yiwu City, Zhejing Province, Central Eastern China. The 462,750 sq m project, commissioned by Hangzhou Duonaohe Real Estate Co., Ltd consists of four towers, with the tallest being 62-floors connected via a common retail podium.

Steven Brown of Swanke Hayden Connell Architects, said: “The first and most prominent tower will become the signature architectural element of the project. Its bold geometry and prominent height create a dramatic statement to mark the entry to the new business district.”

The tower is composed of a pair of gently curved ‘shells’ juxtaposed around an inner core. The lower portion of the tower, with the larger floorplates, contains the office building. As the tower rises, one of these shells falls away to reveal a luminous, crystalline inner core.

The upper levels of the tower, with the smaller floorplates, contain the hotel and offer spectacular views of the new business district, the river, and the surrounding landscape. Especially when illuminated in the evening, this crystalline inner core will form a shining beacon and an unmistakable skyline feature for the new development.

The three other towers, two residential and one serviced apartments, match the scale of the adjacent buildings and help to unify the new development with the surrounding context. Their materials and geometry create a harmonious counterpoint to the main tower with folded glass curtain walls on their external urban facades and a residentially scaled screen of balconies on their inner facades. The residential towers face each other to frame a private garden on the top of the podium.

At the heart of the podium is a raised inner courtyard that serves as the focal point and primary drop-off areas for both the retail and office functions. The centre of the retail development is a winter garden atrium, which serves as the primary orientation space and vertical circulation link for the retail floors. It also provides a direct connection between the courtyard and the landscaped park along the riverfront.

This winter garden is both a luminous symbol and a center of activity for the retail area as well as a key link between the courtyard and the street. Around the perimeter of the podium are the retail storefronts and residential building entries that will create a lively street façade.

Secure business to tide over the crisis – Yiwu News

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Came to the International Trade City District, toys, professional Street that sells balloon shop, shop in different styles, colorful balloons to attract the attention of many businessmen. Business operators while Zhang Julan hello to the shop to see the kind of buyers for a while on the phone with the merchants, manufacturers communication and delivery issues, too busy. Although prudent business store orders are not as good as the previous two years, but reduce the risk of debt instead Zhang Julan feel at ease.

　　Zhang Julan business balloon business for 10 years, experienced good momentum in the early years of the start of the Yiwu Foreign Trade, also tried later to some of the bitterness of the financial crisis.Foreign sales is facing multiple pressures, Zhang Julan can not help but lament the foreign trade business has been increasingly well done.

　　Yiwu production balloons of few manufacturers are fewer and fewer agents on the market but more and more, so the competition is fierce. “Said Zhang Julan current balloon latex, aluminum, Film, and other materials, origin are mainly concentrated in Guangdong, Hebei. Yiwu, there have been several aluminum ball of hydrogen processing plant a few years ago, but the quantity and quality can not be compared with the manufacturers in Guangdong, Hebei, these plants have been shuttered. “There is no production base, can only do agents, natural products lack the price advantage,” said Zhang Julan, many large customers to bypass the agents directly to the factory procurement.

　　Order to reduce the foreign trade situation, Zhang Julan told reporters that there is an important reason is that the orders are more cautious. “In the past, the foreign trade business is good, especially the Middle East businessmen very large purchases, but risks also will increase.” Said Zhang Julan order value of $ 500,000 two years ago very much, but ignore the hidden debt risk, and myself have suffered huge economic losses. After a painful lesson, Zhang Julan business will stay in mind, choose only with a good reputation, high quality requirements of customers to cooperate, although purchases of these customers as a low-end customers, but do not have to worry about the risk of the debt. “Orders this year most of the value of less than 100,000 yuan, and now the foreign political and economic situation is complicated, but more cautious.” Zhang Julan still hope that through prudent business to ride out the storm.

Creative Product Showcase – Yiwu News

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Goggles ice pack

　Korean beauty to get up first thing to go to the refrigerator looking for two iced over a spoon deposited in the eyes. Goggles the shape of the ice pack than the spoon, this summer, you can health and hygiene and even handsome to the eyes to edema friends.

　　Retro TV pendant

　　Childhood memories of TV programs to a premature end, only listening to the sound of rustling front of the screen in the snow. But grew up before encountered such a scene, but a few more nostalgic mood.

　　Heart-shaped scarf hook

　　See it to think of Audrey Hepburn earrings, always simple and generous, revealed a retro atmosphere. Since the retro wind blowing gradually warm weather, retro everyday of course, no less.

Yiwu boarded the Titanic, “Titanic” –

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Zhejiang Online, April 11 – April 10, the audience the long-awaited 3D version of “Titanic” was officially released in the country. At the same time, the Yiwu market has also ushered in a wave of “Titanic” hot: Price $ 680 ship models two thirty day retail, imitation of the “Ocean Star” lanyards jewelry has become this year’s spring best sellers …

　　Titanic ship model day two or three boats sold

　Yiwu the tailwind Air crafts firm Xiao Zheng, these days, has been busy reception customers, most of them ran with a product from — Titanic (Titanic), Titanic ship model.

　　”We are a single store is retail, and every day you can buy two thirty.” Xiao Zheng said, the topic of 3D version of “Titanic” into the line of sight, the store ship model business is getting better every day. two large Titanic ship model is the most popular.

　　This reporter saw among them a place the most conspicuous place at the store entrance, four upstanding chimney all of a sudden the customer back to the movie scene. Ship model was 1.02 m in length, to use both hands to try to jack up before; there is a slightly smaller hull, 0.8 m long, but with the light-emitting function, connected to the power at night, you can restore the luxurious night scene in Titanic. The price of two ship models are about $ 680.

　　Xiao Zheng said each product are made by hand, process more cumbersome, but fortunately the factory before an ample supply of inventory, or else not enough to sell.

　　During this time, the wind Air crafts firm after another customer came running to buy the Titanic model, some tourists passing through to see will buy on a. It is learned that the movie “Titanic” have a special feeling in the hearts of many viewers, the customer bought mostly gave the opposite sex, or placed in the home as a special commemorative significance furnishings.

Imitation of the “Ocean Star” lanyards best-selling

　　The 3D version of “Titanic,” the release led to the selling of related products. Things in the movie “Titanic”, the most commemorative significance than the wear on the neck of heroine Ruth Blue Diamond Necklace “Ocean Star”.

　　April 10, rolled in Yiwu International Trade City area on the second floor, lanyards imitation goods known as the “Ocean Star” is not much. However, the shape of the many jewelry merchants never “Ocean Star” was inspired to design a lot of heart-shaped lanyards.

　　”This year the spring of the heart-shaped lanyards go the best.” Business of crystal jewelry, Ms. King said, after the Spring Festival, the factory design of a shape and the “Ocean Star” is quite similar to the lanyards. Lanyards than the real “Ocean Star” is slightly smaller, sub-pink, orange, sapphire color. The product was added to our catalog in early March, it received many orders, especially Po blue go best. The reporter interviewed the owner within 15 minutes, there forty-five, allocation of customers into the store alone.

　　Ms Wu said of the same main neck jewelry, for many have seen “Titanic” a female friend, “Ocean Star” has a special meaning of love, so exactly the same appearance of imitation goods have actually not popular . However, if more in the design aspects of absorption of the “Ocean Star” fashion elements, maybe you can open up the market in one fell swoop.

　　Business plan to develop more derivatives

　　In addition to the physical store, the products on the Titanic are also selling online is booming. Taobao search for “Titanic”, you can find over 8000 baby, models, dolls, jewelry, home accessories, books, audio and video, medals and other in the sale of derivatives.Many derivatives have played the “3D” gimmick, such as 3D three-dimensional model of the Titanic, 3D sculpture salvage wooden box and so on.

　　”I have arranged the factory R & D, the fastest listed within a week.” A jigsaw puzzle in the merchant quarter, Mr. Titanic’s three-dimensional jigsaw puzzles online selling particularly well. The day before he has to arrange the factory R & D-related models, and strive to catch up on this wave of opportunity.

　　This reporter learned that the derivatives on the Titanic and more than the ship model and the “Ocean Star”, cups, T-shirts, necklaces, mobile phone shell, key chain and so can be designed related souvenirs. Part of the business, said recently or will develop more products related to the Titanic.

world economy continues to woe and Yiwu merchants worry about Christmas items sales

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The European economy “disease”, the U.S. economy is still “rehabilitation period”. Everyone knows that in today’s global economic integration, no one can do to be spared in Yiwu International Trade City, Christmas goods industry the first to perceive that this may allow enterprises to “cold” cold.

“Significantly reduce the volume of orders, the amount is pitifully small.” Yiwu Christmas Products Industry Association, Chen Jinlin in an interview with reporters, expressed a Christmas in the traditional sense of the upcoming foreign trade order, the peak of the trace of bear consider. Yiwu Christmas industry spokesman admitted that he thinks this year, Yiwu Christmas procurement industry peak period will be delayed a month or so, large enterprises continue to maintain stable development, small business survival more difficult but also an inevitable trend.

Trading environment is not optimistic

Yiwu enterprises worried

International Trade City market dealers Wang told reporters that each time you go to the bank to the customer payment, he will carefully look at the exchange rate. The only primary school education, business units, to study the changes in exchange rates, has become the entire communities of practice often have to face problems.

Yiwu Christmas Industry Association Secretary-General Chen Jinlin In fact, just like Pharaoh business operators perceived yuan in the process of increasing appreciation of the foreign trade products less competitive impact, not knowing the depth of the debt crisis in Europe under the influence of many Christmas products are no longer marketable in Europe, mainly with local purchasing power in decline and market confidence.

However, Chen Jinlin affected by the appreciation of the renminbi and the European debt crisis, the turmoil in the Middle East in the international situation, could have much to offer the Middle East and North African markets have become subtle.

The argument has also been the identity of the Yiwu scale export companies. Purcell Group Ningbo Import & Export Co., Ltd. of Yiwu excellent news, general manager of the money days when talking about the 2012 international trade situation, the front even with a “bad” to describe. “The reason to use harsh to describe today’s international market, mainly reflected in traditional consumer the United States does not appear the sign of a strong recovery, and high hopes for the European market continued last year’s weak state, especially the Italian market is particularly serious, the past can confirm the order within a week, and now has been delayed for two months. “

Money Tianfeng analysis, European buyers orders are confirmed after strict market forecast and full year of a single row of order delay also reflects a lack of confidence in the European market, the outlook for consumption is not ideal. In addition, the adverse international situation also reflected in the complexity and seriousness of the international trade is growing, Yiwu manufacturers into export confused period. Purcell Group, a Santa customer orders, one of the top five in Italy, local supplies of enterprises, the first quarter of this year, only under the same period last year half of the limit orders, and transmitted to the Yiwu enterprises there will be more worried ah.

Sales increased profits continue to decline

Do first customer or first performance?

Chen Jinlin told reporters, Yiwu Christmas goods exports last year the amount of not less than 8.5 billion yuan, the overall performance over the previous year at least 10% growth in profit, but there are 10% -15% decline. This is not an industry cycle, but one we must face the fact.

Chen Jinlin believe that the purchase 12 years ago, Yiwu merchants from Guangdong, creating a situation of selling Christmas items in the International Trade City, and now the Yiwu Christmas products production and sales-based products is still at a low competitive level, profits are basically The rise in labor wages and raw materials to “eat out, industry profit margins for the first time fell below 10 percent, the lowest close to 8%.

“Now before us is to do the customers or choice of performance.” To do seven years of Christmas plants leaves are sold fat in the International Trade City and Christmas supplies professional Street store. He told reporters that the past, this time foreign will continue to the store, it is occasionally found with foreign, in the first quarter this year never received any orders for over 100,000. Orders can be connected is not sufficient to generate significant profits, purely doing customer relationships, rather than product performance.

In Yiwu International Trade City, the investigation found that the information sublet stalls of the Christmas supplies business households accounted for a large part of a senior pitch intermediaries disclosed to reporters that this year’s Christmas goods stall rents about 15% decline in Over the years there have been no phenomenon. His calculations to reporters, according to the present about the ordinary stall an annual rent of 30 million, with sales at least to do in order to maintain the payment of rent more than 3 million, not including personnel and tax costs, only for each single the amount of yuan up and down, and businessmen selling pressure can be imagined.

0.5 yuan Christmas the pineal gifts, Canada to sell 15 yuan

The price Xuanchaicixing enterprise

“No matter how the external economic environment, the rigid demand of Christmas has always existed, Yiwu Christmas supplies, worry about the long-term sales.” An insiders interpretation of Christmas products in the past has Yiwu But yesterday in an interview he modified his own point of view, because Christmas pinecone gift received a gift of an overseas Chinese in Canada selling price equivalent to 15 yuan during the Spring Festival. He said the products in Yiwu, the lowest price is 0.5 yuan, in an internal party, he first proposed Baotuan attack the idea of ​​Europe can be described as mass response.

Yiwu Christmas Industry Goods Association Secretary-General Chen Jinlin this be confirmed, he revealed that, in order to alleviate the pains of falling profits, the Association has made positive efforts, on the other member response. He confided to reporters two months ago has Yiwu Christmas industry associations with the product went to Germany for products docking, some products directly into the German supermarkets, manufacturers and end-market seamless connection. However, the grounds of commercial confidentiality, the Secretary-General refused to disclose the specific business name and detailed products. This also implies that a change is carried out quietly around profit and recycling.

In addition, Yiwu Christmas Products Industry Association, a first group participated in the China Yiwu Cultural Products Trade Fair held at home, and buy 200 stalls occupy the space of half a pavilion. Chen Jinlin said he hoped to take this opportunity to reshape the industry of Yiwu Christmas products brand image, build a wider bridge for enterprises to export trade.

If the function is said Association top-down policy to promote the members’ self-help industry at the micro level representation. Yiwu the Hualong Christmas crafts person in charge of Zhu Xiaoping, told reporters direct access to European and American markets is a way of Yiwu Christmas business households profits Battle In fact, Christmas ornaments that he developed about 2 m height, design styles and materials added to the more practical elements. Christmas products from a single viewing aptitude practicality of transition, so that he tasted the sweetness and the creative for the year flagship product, but also to keep the bottom line.

Zhu Xiaoping, Christmas industry is more like a creative industry, each year new market pull effect of surprise, the main source of which is profit. “Through the innovative styles and materials, changing the internal structure and the creation of the new features is to avoid the price into a transparent and compress an effective way of profit, but practicality also captures the true inner state of the European and American customers.” Chen Jinlin given this new in high esteem.

Next month may be pushed four industry-standard

Standards war, or for-profit escort

Obviously not all businesses can have the ability to open the terminal market in Europe and America, this is not the ultimate path. 2010 known as the Christmas industry standard first year, submitted Simulation Industry Association Yiwu Christmas Christmas tree, “Christmas tree”, the two standards are formally identified by the relevant ministries, which opened the industry standard-setting movement of the Yiwu Christmas, it is learned has Christmas ornaments, Christmas lights, “enter the validation procedures, as of Yiwu Christmas trade associations drafting or at least involved in the drafting of the 10 industry standard.

Yiwu Christmas supplies industry standard promoters, Chen Jinlin happy to see the Yiwu Christmas industry, care and thought on many occasions expressed. In an interview with reporters yesterday, Chen Jinlin first revealed that there will be four Christmas goods industry standards will be introduced as soon as next month. An informed source said that Prior to the printing of the hot Christmas stickers standards should be one of them, but he currently inconvenient to say, all the national authorities do think the final conclusion.

Why Yiwu Christmas industry is interested in the development of industry standards? Chen Jinlin Yiwu Christmas, an industry spokesman did not evade the issue, the bluntly With standards at least to facilitate Chinese products into more high-end market. He told reporters that Christmas standard system for continuous improvement, effective control of procurement costs in the production process, while there will be a new basis in the foreign trade disputes.

To industry analysts, the Christmas production in the industry-standard products will be a price control system, can be circumvented for profit enterprises wantonly lower prices or lower production standards of behavior, Yiwu foreign sample orders for more, if the production to within the standards, then you can guarantee a certain profit margin for the enterprise standards, so in case of disputes related basis to follow.Standards really embodies such powerful feature? Like the Christmas corporate status, in anxious waiting.